The 5th session in the Digital Marketing 101 series:
One of the most important part of Digital Marketing is tracking and measurement of your online performance. How would you otherwise know what is working and what is not?
By measuring the right actions on your website and your online campaign outcome, you will be able to track your Return On Investment and make data based decisions.
In this session, we will be covering:
• What data can be captured online
• Basics of Google Analytics
• Facebook Pixel tracking
• Basics Google and Facebook Analytics
Speaker: Tina Goguia (AdMaxify)
* Participants who have attended all first five workshops will be awarded a "Certificate in Get Up To Speed With Digital Marketing Series" co-issued by Dutch Chamber and AdMAxify.